Ignacio García

With over 15 years of experience across consultancy with global companies, market research in different industries, and technological development, Ignacio has developed transformative methodologies that empower organizations to map internal and external influence and narrative networks, anticipate trends, and identify innovative solutions. His work creating and implementing IA-based tools for the internal mapping – WorkforceMapper – and the external ecosystem – Stakeholders Mapper and Netnographer – have redefined the approach and strategy of leading global companies, niche players, and NOGs worldwide. He directly helped reimage how companies understand and act on continuously evolving ecosystems.

Ignacio’s expertise extends to reconstructing the journey of critical stakeholders like consumers, government officials, and competitors, enabling organizations to identify key areas for improvement and actionable opportunities. His ability to merge academic rigour with cultural nuances and practical application consistently delivers impactful, sustainable results for clients across finance, cosmetics, healthcare, energy, mining, and other industries.

At KOMPASSIUM, Ignacio’s contributions go beyond traditional consulting. He helps our customers decode complex ecosystems by leveraging tools that turn challenges and perspectives upside down, allowing us to transform them into growth opportunities. Whether through mapping and developing organizational culture, archetypal consumer journeys, uncovering stakeholder dynamics, or designing future-ready strategies, Ignacio equips clients with actionable insights to differentiate themselves in competitive markets.

Ignacio and his company, GarciAInacio Network Thinking, empower KOMPASSIUM’s mission to guide organizations toward transformative and measurable success. Together, we’re redefining what it means to lead with clarity and vision in an interconnected world.